Puregraft Website


Client: Puregraft, a leader in fat grafting.

Project: Puregraft engaged FEED to create a unique brand positioning in the fat grafting market – physicians and consumers. After completing a two-week brand positioning process, FEED created an entire brand identity, including a new website for both consumers and physicians. We designed a custom WordPress website to reinforce the new aesthetic surgery brand position that one’s own fat be used to redefine your youth and for plastic surgeons – fat is behind every curve to reposition fat as undesirable to the most natural and long-lasting injectable.

The new Puregraft consumer website.


The website also includes a physician only site.


You may view the site live at www.puregraft.com


  • Puregraft
  • September 23, 2013
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